Friday 10 February 2012

Evaluation Question 2

How did you use media technologies in the construction and research, planning and evaluation stages?


In order to create a professional look for our poster, magazine and trailer we had to use some media technologies which included, Celtx, Adobe InDesign, Adobe Photoshop, Adobe Premiere, Adobe AfterEffects and Apple LiveType. With using these, we felt that this would result in our production work looking as advanced as possible.

Whilst planning our production, we used a programme called 'Celtx' to create a rough script of our trailer and storyboard, which allowed us to have a clear view of all the props, characters and shots needed for each scene which allowed us to be organised throughout the production work. We also used Adobe Photoshop to experiment with different fonts and find the most suitable for the genre.

In the production of the film trailer, we used a Canon EOS 550D to capture all of our shots. As I hadn't used this camera before, I found it difficult to use all the functions of it at first. However, we were then taught how to use specific effects such as the F-Stop and how to change the shutter speed. The F stop mean't we were able to change the focus which we used throughout our trailer, for instance in the first scene of Danielle running she is in focus while the background is blurry, which allowed us to create effective shots. Changing the shutter speed allowed us to adjust the exposure in which we used to make some of the footage which we had to film in day time darker in order to fit in with the rest of the trailer.

In order to edit our trailer, we used Adobe Premiere and AfterEffects. Before this production work, I had never used these programmes and especially found Adobe Premiere difficult to use, but after some practice and help I was able to use most tools and felt more confident to experiment more. We was able to put scenes together, add text, add sound, add transitions, cutting scenes and speed up/slow down parts of the trailer. The speeding up tool was extremely effective, as we used this to create tension in certain parts, and also for the voice over of 'Do you trust your friends', as speeding this up created a creepier tone of voice. Also, adding transitions to the shots was effective, and we chose to use the fade-to-black as this fits in with most horror trailers. However, sometimes where we wanted the editing speed to increase, we used cuts to create suspense. Adobe AfterEffects was used for one shot of Danielle running her hand down the tree, as this had to be filmed in day light due to timing therefore we had to manually darken the scene.

Our horror film poster and magazine were both created on Adobe Photoshop. I had used this programme before therefore had some basic knowledge on how to use some tools, but whilst producing these I started to use more advanced tools such as, blood brushes and creating image adjustments. We used the blood brushes in both the poster and the magazine to create the blood seen on the wall in the background with 'kill you' written which added more fear. This involved us downloading the letters, then colouring in it red, followed by using the blending tool to make it appear more realistic. Both images are of the voids, but on the magazine we added a picture of one of the main characters from the trailer. This involved cutting around the image using the Pen Tool then adding it to the image of the voids. We then created some image adjustments, changing the saturation levels and adjusting them to make it slightly darker.

For the Typography in our horror film trailer, we used Apple LiveType as we wanted a certain type of effect and we weren't able to find this on Adobe AfterEffects. We found one which created a shuddering, distorted effect on the text. To create this we adjusted the perimeters for the key frames. 


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